The Economist, 30^th October 2004, A Survey of Information Technology, Make It Simple : the Mom test,13.

1)      Do you agree that “with e-mail, it wasn’t till mom could use it that it became ubiquitous”?

2)      Or what is the “mom test”?

3)      What is Silicon Valley?

4)       Why do mothers come up surprisingly often in conversations? Give several reasons suggested in the text.

5)      Why did Steve Ballmer use his mother as a guinea pig?

6)      You go to the start button to stop ? Comment.

7)      Explain this trend in technology : “make it simple”.